Planning and control decisions, Internet company. PostNews.com offers its subscriber...

Planning and control decisions, Internet company. PostNews.com offers its subscribers several services, such as an annotated TV guide and local-area information on weather, restaurants, and movie theaters. Its main revenue sources are fees for banner advertisements and fees from subscribers. Recent data are as follows:

The following decisions were made from June through October 2013:

a. June 2013: Raised subscription fee to $25.50 per month from July 2013 onward. The budgeted number of subscribers for this monthly fee is shown in the following table.

b. June 2013: Informed existing subscribers that from July onward, monthly fee would be $25.50.

c. July 2013: Offered e-mail service to subscribers and upgraded other online services.

d. October 2013: Dismissed the vice president of marketing after significant slowdown in subscribers and subscription revenues, based on July through September 2013 data in the following table.

e. October 2013: Reduced subscription fee to $22.50 per month from November 2013 onward. Results for July–September 2013 are as follows:

1. Classify each of the decisions (a–e) as a planning or a control decision.

2. Give two examples of other planning decisions and two examples of other control decisions that may

be made at PostNews.com.