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An analyst at your firm and you are discussing missing data. What might you suggest as...

An analyst at your firm and you are discussing missing data. What might you suggest as an appropriate strategy for dealing with larger quantities of missing data?

a. Start the study again, taking more care with data recording.

b. Define missing values using the ‘recode’ function.

c. Go back to the participant and demand an answer.

d. Ignore them.

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