Outback Outfitters sells recreational equipment. One of the company’s products, a small camp stove, sells for $100 per unit. Variable expenses are $70 per stove, and fixed expenses associated with the stove total $141,000 per month.
Required:
1. What is the break-even point in unit sales and in dollar sales?
2. If the variable expenses per stove increase as a percentage of the selling price, will it result in a higher or a lower break-even point? (Assume that the fixed expenses remain unchanged.)
3. At present, the company is selling 11,000 stoves per month. The sales manager is convinced that a 10% reduction in the selling price would result in a 25% increase in monthly sales of stoves. Prepare two contribution format income statements, one under present operating conditions, and one as operations would appear after the proposed changes.
4. Refer to the data in Required 3. How many stoves would have to be sold at the new selling price to attain a target profit of $76,000 per month?
Solution:
The following information is given for camp stove for a month
Contribution margin per unit = Sales price per unit - variable
cost per unit
=$100 - $70
=$30
Breakeven point in units = Fixed cost/contribution margin per
unit
= 141,000 /30
= 4700 unit
Breakeven in dollars = Breakeven point in units x sales price
per unit
=4700*100
= $470,000
b) The break-even point is calculated by the contribution margin percentage so any corresponding increase or decrease of variable cost in relation to the sale price will not change the contribution margin ratio or percentage, and hence will not impact the break-even point units or dollars terms.
C) The information as per present operating conditions
The contribution format income statements under present operating conditions
Outback Outfitters | |
---|---|
Contribution margin income statement | |
For the month ended | |
Amount | |
Revenues | $1100000 |
Less - Variable cost | $770000 |
Contribution margin | $330000 |
less - Fixed cost | $141000 |
operating profit | $189000 |
The revised operating conditions are
The contribution format income statements after the proposed changes
Outback Outfitters | |
---|---|
Contribution margin income statement | |
For the month ended | |
Amount | |
Revenues | $1237500 |
Less - Variable cost | $962500 |
Contribution margin | $275000 |
less - Fixed cost | $141000 |
operating profit | $134000 |
d)
Contribution margin per unit = Sales price per unit - variable
cost per unit
=$90- 70
=$20
Number of units to be sold = (fixed cost + target net income) /
Contribution margin per unit
= ($141,000 + $76,000)/20
=10850 units
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