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QUESTION 7 When conducting a relative cost analysis of a value chain, managers should a. focus on the total cost differences their firm has relative to its competitors сь. obtain a competitors costs for the analysis. . focus on willingness to pay. d. focus their analysis on the primary activities e. focus on the differences in individual activities

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Value Chain Analysis: Value chain analysis (VCA) is a process where a firm identifies its primary and support activities tha

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