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"Talking with the customer" rather than "talking at the customer" is a characteristic of a. trust-based...

"Talking with the customer" rather than "talking at the customer" is a characteristic of
a. trust-based sales communication
b. mass marketing
c. incentive- based sales communication
d. traditional selling
e. transaction-based sales communication
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Answer #1

Answer- "Talking with the customer" rather than "talking at the customer" is a characteristic of = trust-based sales communication (Option a).

Explanation- A trust- based sales communication is a collaborative and two way form of communication that allows buyers and sellers to develop a better understanding of the need situation and work together to co-create the best response for resolving the customers needs.

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