Question

Is it safe for managers to proceed with strategic planning if they haven’t done a through SWOT analysis or similar assessment? Why or why not?

Answer 1

SWOT analysis is a strategic planning technique used to help a person or organization identify strengths, weaknesses, opportunities and threats related to business competition or project planning.

It is not better for the any organization to start the business or planning to start the business because if you don't keep eye on the internal and external factors then the organization will be in difficulties due to the non assessment of the factors that affect the business in many ways and following are some benefits of doing S.W.O.T assessment or analysis.

If you have recognized and prioritize your SWOT results, you can utilize them to create short-term and long-term strategies for your organization. After doing all assessments, the correct value of this technique is in using the results to imcrease the positive effects on your organization and decrease the negative ones. This is how it is necessary for every organization to do S.W.O.T.