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Misty has the option of purchasing one of three products: Brand A, Brand B, or Brand C. Each costs ten dollars. If she decides that Brand A meets her needs best, then the opportunity cost of this decision is O ten dollars O Brand B and Brand C O Brand A. O twenty dollars O Brand B or Brand C, depending on which is considered the highest-valued alternative forgone.
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Answer #1

Answer: 5th option

Opportunity cost is the next-best alternative in terms of value is foregone since some other opportunity is chosen. Either B or C would be the opportunity cost here since these are not chosen but the brand A is chosen. The value of each alternative is not just its cost $10 but the value of satisfaction is also to be counted, which is not mentioned here.

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