Question

Please explain the analysis of connection with the utilization of Internet Technology, Social Media, Search Strategies and B2B and B2C conducted by the company to improve its business. Mr / Mrs can select a sample of the company that is known, if needed can use multiple sample companies to provide examples of different strategies.

Answer 1

Importance of Internet technology, Social media, Search strategies, B2B, B2C conducted by the company is as follows:

Internet technology

·         Access to wide information

·         Better connectivity

·         Better communication

Social Media

·         Innovative way of marketing

·         Easy to capture market share 

·         Better visibility

Search strategies

·         Provide a direction for future working

·         Gives better insights

B2B

·         Network increase

·         Professional visibility

B2C

·         Increasing customer share

Brand building