Homework Answers
29. Option e. It helps to identify the scope from the current to potential
30. Option b. All of the other options need to invest newly, whereas with computer maker who has the technology can expand easily and improve the brand image
31. Option b. Ability to influence consumer perception
32. Option e. Ability to be unique when compared to others
33. Option d. It is the first step, as without which a purchase cannot take place
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