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Examine how Macro environmental factors, influence the service a retail offers

Examine how Macro environmental factors, influence the service a retail offers

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Macro environmental factors influencing the retail offer service and retails businesses are one of the big untapped markets and huge potential this market.

Macro environmental factors like economic, technology, societal, governmental, and technology like e-commerce have drastically shifted the retails business, and companies like Amazons, Flipkarts, Alibaba, etc are rapidly growing in the world market.

Economic factors like in this pandemic peoples income dramatically reduced that impact on the retail industry.

Government rules and regulations badly impacted the retail industry like the COVID-19 pandemic government decided to lockdown that created big trouble for retailers.

Societal factors like this COVID -19 pandemic peoples do not want to move from their homes and practicing social distancing that influencing the retail industry at large.

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