The Sports Network (TSN), a Canadian television network, broadcasts a variety of content, including sporting events (e.g., baseball, basketball, football, golf, hockey), feature programs (e.g., That's Hockey), and news broadcasts (e.g., Sports Desk). Managing a major television network such as TSN very frequently involves planning, directing and motivating, controlling, and decision making. Indeed, networks such as TSN deliver new program content to viewers on a daily basis, with some content, such as sports news broadcasts, changing as the day unfolds. Managing this type of organization is highly challenging and dynamic.
Required:
For each of the four functions performed by managers (planning, directing and motivating, controlling, and decision making), identify three examples of activities managers at a television network such as TSN would likely engage in.
Answer:-
The Sports Network (TSN)
Some possible examples for each activity:
Planning activities:
1. Estimating the advertising revenues for a future period.
2. Scheduling the designated broadcast time slot for games, special programming, news shows, etc.
3. Estimating total expenses for future periods including salaries of news desk anchors, play-by-play analysts, researchers, camera crew personnel, etc.
Directing and motivating activities:
1. Scheduling news desk anchors for each day’s news broadcasts.
2. Assigning camera crew employees to cover specific events (e.g., games, press conferences, etc.).
3. Reviewing scripts used by news desk anchors for accuracy, clarity, etc.
4. Providing performance incentives for news anchors based on viewership numbers.
Controlling activities:
1. Contrasting the actual number of viewers for each show or game with its viewership projections.
2. Comparing the actual costs of producing a broadcast of a sporting event (e.g., hockey game) to its budget.
3. Comparing the advertising revenues earned from broadcasting a sporting event to the costs incurred to broadcast that event.
Decision-making activities:
1. Determining which news anchor personnel to sign to contracts.
2. Identifying which news items to include in the daily news broadcast and the order in which to present them.
3. Determining which specific games to broadcast in each sport carried by the network.
The Sports Network (TSN), a Canadian television network, broadcasts a variety of content, including sporting events...
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