6) Two of the questions asked in the survey of customers are shown below.
• Given the prevalence of identity theft, are you reluctant to provide credit card information online?
• Are you confident that any information you provide online is secure?
a. Are these questions valid (appropriately worded)? Explain.
b. Which question is more neutral? Explain.
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Two of the questions asked in the survey of customers are shown below.
This assignment is meant to help you survey the business community to identify how Home Depot handles Customer Service resolution and how they measure their effectiveness. You are to gather as much information as possible whether through online inquiries, face-to-face interviews or calls to a corporate or regional manager. Elements to consider: 1. What type of questions are being asked? (if it is a survey online or customer comment card) Include examples with your report for show and tell 2....
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SELFtest 7 The Canmark Research Center Airport Customer Satisfaction Survey uses an online que tionnaire to provide airlines and airports with customer satisfaction ratings for all aspects of the customers' flight experience (airportsurvey website, July 2012). After completinga flight, customers receive an e-mail asking them to go to the website and rate a variety of factors, including the reservation process, the check-in process, luggage policy, cleanli- ness of gate area, service by flight attendants, food/beverage and so on. A five-point...
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