Question

In 2002, Wilson Sporting Goods wanted to enter the
market for youth baseball batting helmets with a durable,
strong, stylish youth batting helmet with improved
ventilation and a quick and simple adjustment feature
for a one-size-fits-all youth batting helmet. Wilson commissioned
the product design firm Designconcepts to design and develop the helmet. Designconcepts's sketch
for the adjustment mechanism of the helmet is shown
below. 8 The finished helmet is now marketed as Cat
Osterman's Signature Series.
For each of the five customer requirements given
above, find a measurable technical requirement and
enter both in a house of quality. Relate them by placing
a checkmark at their intersection. Also fill in the target
value (specification) for each technical requirement.

Answer 1

Answer:

For each of the five customer requirements, we have developed the measurable technical requirements mentioned in the vertical columns against the customer requirements mentioned in the rows.

		Technical Requirements
Voice of Customers	Weight	Long Life (Low wear/tear)	High material Strength	Stylish Design Features	Optimize Vents Features	Actuation energy and time
Durable Helmet
Strong Helmet
Stylish Helmet
Improved Ventilation
Quick & Simple Adjustment Feature

Target for the specifications is mentioned as below

		Technical Requirements
Voice of Customers	Weight	Long Life (Low wear/tear)	High material Strength	Stylish Design Features	Optimize Vents Features	Actuation energy and time
Durable Helmet	10%
Strong Helmet	30%
Stylish Helmet	25%
Improved Ventilation	20%
Quick & Simple Adjustment Feature	15%
Current Levels		2 Year Life	100% as base strength	100% as base style	100% ventilation as base	100% energy ad time as base
Target Value for Specification		5 Year Life	120% strength of base strength	130% Stylish of base stylish	130% ventilation of base ventilation	75% energy/ time of base energy /time

The interrelation of each parameters with other are as below

• Long life vs material strength - Long life has strong relation with material strength. Directly proportional
• Long life vs Stylish Design feature - Moderate relation and does not have significant impact.
• Long Life vs Optimized Vents Features - Moderate relation and positive impact.
• Long Life vs Actuation energy /time - Adverse impact. Actuation impacts the life