Question

Question 2

(a) Explain the Gestalt Principles.

(b) Determine any FOUR (4) of the Gestalt Principles and describe on each of these principle with relevant diagrams.

Answer 1

a) Gestalt Principles are principles/laws of human perception that describe how humans group similar elements, recognize patterns and simplify complex images when we perceive objects. Designers use the principles to organize content on websites and other interfaces so it is aesthetically pleasing and easy to understand.

b)

Law of Closure (Reification):The principle of closure refers to the mind’s tendency to see complete figures or forms even if a picture is incomplete, partially hidden by other objects, or if part of the information needed to make a complete picture in our minds is missing. For example, if part of a shape’s border is missing people still tend to see the shape as completely enclosed by the border and ignore the gaps. This reaction stems from our mind’s natural tendency to recognize patterns that are familiar to us and thus fill in any information that may be missing.

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Law of Common Region: elements in same closed region are grouped together. related objects are included in the same closed area to show how they stand apart from the other groups. application of this principle applied in Facebook, for example, where likes, comments and other interactions appear within the boundaries of one post and so stand apart from others.

Law of Proximity (Emergence): Elements in this group closer-together, separating them from those farther apart. So, when you cluster individual elements into one area or group on your design, users will recognize it as one entity standing distinct from anything else on-screen. An example of proximity in design is the Girl Scouts logo, with its three faces clustered in profile (two green, one white).

Law of good continuation:- When there is an intersection between two or more objects, people tend to perceive each object as a single uninterrupted object. This allows differentiation of stimuli even when they come in visual overlap. We have a tendency to group and organize lines or curves that follow an established direction over those defined by sharp and abrupt changes in direction.

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