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Question 3 (30 marks) What are the core competencies of Starbucks?
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The core competencies of Starbucks are high quality customer services,unwavering focus on quality.Locally and internationally they don't compromise on their core competencies. Over long years Starbucks providing coffee and it's subsidiary products of fresh brewed coffee. Standardization of their product taste and quality has given them unique position across globe. Currently Starbucks has more than 8500 stores across global and they build more values on their core competencies through continuous improvement activities.

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