Question

How does Accenture use the SDGs (Sustainable Development Goals) to differentiate themselves from their competitors? Are there other competitors that are incorporating the SDGs into their business model?

Answer 1

answer-

Accenture plc is a multinational professional services company that provides services in strategy, consulting, digital, technology and operations. the sustainable development goals are important part of strategic plan of Accenture because these goals are the blueprint to achieve a better and more sustainable future for all. They address the global challenges we face, including those related to poverty, inequality, climate, environmental degradation, prosperity, and peace and justice.

Accenture achieve or uses these goals while differentiating it from its competitors like Genpact, Capgemini etc by following ways-

Skilling for the future: they committed more than US$200 million over three years to help equip people around the world with job skills for the digital age.

Closing employment gaps: Along with their strategic partners, they have equipped more than 2.8 million people with the skills to get a job or build a business through Skills to Succeed.

improving senior citizen's lives: their virtual home care program, piloted in the United Kingdom, uses artificial intelligence (AI) to help older people manage their well-being. The program supports seniors in taking medication,completing daily exercises, accessing reading and learning materials—and can also spot abnormalities in behavior and alert family or friends.

Embracing diversity as a source of creativity and competitive differentiation: By the end of 2018, they grew their workforce to more than 42 percent women—up from 41 percent the prior year—toward tehir goal of a gender-balanced workforce by 2025.

Helping organizations root out ethical problems: they have established an AI-specific code of ethics and business values,and have developed a blueprint for companies looking to embrace a Responsible AI operating model .

reducing green house gases- By 2025, they will reduce their absolute greenhouse gas emissions by 11 percent from our 2016 base year, which represents a 65 percent absolute reduction in scope 1 and 2 emissions, and represents a 40 percent per unit of revenue intensity reduction for scope 1, 2 and 3 GHG emissions over the same time period.

in this way, their SDGs differentiate them from competitors because they take initiatives which create positive social image to the company in the eyes of public which requires resources, time and experience.

yes, there are other companies like IBM in which they are taking initiatives to make environment more sustainable .IBM goals cover energy and water conservation, renewable electricity sourcing, carbon dioxide emissions reduction, product stewardship and waste management.