Symbic Foods, a chain of fast food restaurants, has included a drop-down menu on its main...
Symbic Foods, a chain of fast food restaurants, has included a drop-down menu on its main Web site. With this drop-down menu, people can view their country-specific Web site, which contains information about the dishes that Symbic Foods serves in that country. In this case, the strategy adopted by Symbic Foods is called _____. a. generalization of a Web site b. localization of a Web site c. standardization of a Web site d. centralization of a Web site
Homework Answers
b. Localization of a website
This is the process by which a website that exists is adapted based on local demands and catering to local needs as well which is being followed by Symbic Foods.
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Symbic Foods, a chain of fast food restaurants, has included a
drop-down menu on its main...
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opportunities for chipotle?
If so should, chipotle replicate its US strategy in
overseas markets, or does if need to adjust the local
circumstances- if so how? In particular, should chipotle directly
own and manage its overseas restaurants or should I opt for a joint
venture or franchising?
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Case 18: Chipotle Mexican Grill, Inc.: The International
Challenge
Do overseas markets offer attractive growth
opportunities for chipotle?
If so should, chipotle replicate its US strategy in
overseas markets, or does if need to adjust the local
circumstances- if so how? In particular, should chipotle directly
own and manage its overseas restaurants or should I opt for a joint
venture or franchising?
Complete a porter 5 forces analysis for the firm plus
“1” technology impact?
Case 18 Chipotle Mexican Grill,...
befor answering the question you have to look at the
case.
here is the question
it should be 200 words
here is the case
3. Should McDonald's offer healthy alternatives to the same extent in all of the countries in which it operates, or just those where it has been criticized in the pa or is it expecting further regulation? What if customers overseas do not want hea options? Global McEthics: should McDonald's ethics be standardized across the globe? This...
Rita is head cocktail server at a high-volume singles bar that serves both food and drinks. She has CASE STUDY: "They Like It the Way It Is" responsibility for a large staff of part-timers, most of whom she worked with as a server before she was promoted. They are a lively bunch who regard themselves more as independent entrepreneurs doing business at this particular place than as loyal employees. Most of them pay little attention to rules, but they are...
SYNOPSIS The product manager for coffee development at Kraft Canada must decide whether to introduce the company's new line of single-serve coffee pods or to await results from the product's launch in the United States. Key strategic decisions include choosing the target market to focus on and determining the value proposition to emphasize. Important questions are also raised in regard to how the new product should be branded, the flavors to offer, whether Kraft should use traditional distribution channels or...
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