Analysis of Pricing: You manage The Atlantic Taffy Company which makes a saltwater taffy bar for sale to gift shops from Atlantic City, New Jersey, to Mount Desert Island near Bar Harbor Maine. The c...
2. Peter Hill, the 19 year old son of the owner, says that there wasn’t enough time in the experiment. He estimates that in the second month, June, Saco Atlantic Truffle will sell 80,000 boxes at $46.00 per box. Please answer the following assuming that Peter is correct. You want to get an idea of what will happen to profits before you commit to an action and make a projection. If profits are projected to go up assuming that Peter...