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The three types of qualitative research are phenomenological, grounded theory, and ethnographic research. What are the...

The three types of qualitative research are phenomenological, grounded theory, and ethnographic research. What are the differences and similarities between two of the three types of studies?

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The qualitative research method is a scientific method of observation to collect data and not based on numerical data; focuses on human elements of social and natural sciences.

Phenomenological research

Used to describe the human experience of a certain phenomenon

grounded theory

construction of theories through methodical gathering and analysis of data.

Ethnographic theory

systemic study of people and cultures, and researcher observes society from point of view of the subject of study.

The main difference between grounded theory and ethnography is their purpose.

grounded ethnography
developing theories exploring and understanding a particular culture or community.

grounded

  • researchers donot go through literature before analysing a data since it may influence their findings.
  • sampling technique is theorotical
  • final report focused on discussion of conceptual analysis and substantive theory which they have build from the collected data

ethnography

  • they consult literature before the beginning of field work
  • purposive sampling technique
  • use descriptive approaches like narratives to describe participants and their actions.

similarities

  • both studies are done in its natural context and uses a holistic approach to study the phenomenon.
  • Both research studies use observation as data collection tool.
  • more than one data collection approach is used to enhance the accuracy and credibility of research study
  • presents the reports from the view of the researcher who has experienced the phenomenon in the natural setting.
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