Q.1- True or False? An effective marketing evaluation system should have more depth than breadth in...
Q.1- True or False? An effective marketing evaluation system should have more depth than breadth in terms of its components.
True
False
Q.2- Which of the following attributes was not cited as an important dimension of an effective measuring system for marketing?
| A. |
Time |
|
| B. |
Depth |
|
| C. |
Reliability |
|
| D. |
Breadth |
Q.3- True or False? Organizations are finding it more difficult to track digital expenditures than traditional media expenditures.
True
False
Q.4- True or False? To be influential on social networks, a person must talk about the health system and influence many others.
True
False
Q.5- True or False? An individual taking some action beyond just reading a posting or a Web page of a health care institution is referred to as engagement.
True
False
Homework Answers
Q.1 False statement for the marketing evaluation system to be effective
Q.2. Option A is correct as there is no standard set for the time as attributesto be cited as an important dimension of an effective measuring system for marketing.
Q.3. False statement as its more easy to to track digital expenditures than traditional media expenditures by the organizations
Q.4. True statement as by talking about the health system and influencing many others leads to the infuential on the social network.
Q.5. True statement as engagement is reffered as taking some action beyond just reading a posting or a Web page of a health care institution.
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