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1. The purpose of “customer journey mapping” is to The core structure of the customer management...

1.

The purpose of “customer journey mapping” is to

The core structure of the customer management organization is:

Return on Customer

customer portfolio management

the sales department

customer relationships

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1.

The purpose of “customer journey mapping” is to

The purpose of customer journey mapping is to comprehend what customers experience and improve the quality of your customer experience, guaranteeing consistency and a consistent involvement with all touchpoints and over all channels. There is no substitution for listening to your customers about how the means in the journey are working out for them. Having fabricated a comprehension of the customer journeys with your business you are presently in a situation to improve the customer experience empowers:

•   Provides a 10,000 foot perspective on the whole customer journey

•   Bring groups together to determine explicit customer obstacles for understanding center customer journey ways, where extra advancement will give greatest effect.

•   Build quicker and higher customer transformation rates by limiting negative customer encounters, through recognizable proof of key advances and decision focuses.

•   Improved customer maintenance, through seeing how they travel through, state, each phase of an obtainment cycle to guarantee the right data is accessible and open to all partners.

•   Allows a business to zoom-in a solitary customer journey in a particular channel.

•   Understanding of expected measurements to recognize customer's advancement and drop out focuses, giving chances to bring customers back ready.

•   Allows organizations to organize activities they would say system

•   Reveals the holes between different channels and divisions

The core structure of the customer management organization is

customer relationships

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