Question

A company’s unique selling proposition (USP) is:

Select one:

a. A special way in which the company sells it’s products.

b. The way company branding communicates to potential customers.

3.

A focus on which of the following is most likely to lead to identification of a market gap?

Select one:

a. mature market

b. target customer

c. industry growth sector

d. embryonic market

c. A way to drawing attention to the unique product or solutions they provide.

d. The most compelling way in which it adds value for customers.

2.

All of the following are qualities of Circular Business Models EXCEPT:

Select one:

a. Serve to reduce the extraction and use of natural resources and generation of waste.

b. Are a means to generate more revenue from the same customer base using CRM.

c. Have experienced rapid growth fueled by the emergence of new technologies.

d. Reduce their environmental footprint by using already existing materials as inputs.

Answer 1

Ans 1) Correct option is  A special way in which the company sells it’s products.

Ans 3) Correct option is industry growth sector.

Ans 2) Correct option is Reduce their environmental footprint by using already existing materials as inputs.

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