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Company: McDonald's Question: Define the target market and explain how the brand is differentiated from its...

Company: McDonald's Question: Define the target market and explain how the brand is differentiated from its competitors.

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The main target market of Mcdonald includes the parents with young childrens. Young or college childrens, office colleague teenagers and business customers. As Mcdonald produces the fast food so they attract the children's and their parents as children always demand fast food, after that they target teens becuase they like to chill and Mcdonald for them is chill with tasty fast food.

Mcdonald brand is differentiated from its competitors because they main focus on the customer service as compare to theirs competitors. Mcdonald use marketing techniques early on in their development. They also focus on quality of the food. This all sets Mcdonald apart from their competitors.

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