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Determine the customer market to target on the basis of its characteristics and needs for healthy...

Determine the customer market to target on the basis of its characteristics and needs for healthy snack products for kids ?

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ANS- The customer market to target on the basis of its characteristics and needs for healthy snack product for kids will be targeted at those families who have small children, are heavy users of children cereals,  are health conscious and have the capacity to buy the products.

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