Question

6. Which customer perception of value focuses on achieving economies of scope in product/service presentation? A....

6. Which customer perception of value focuses on achieving economies of scope in product/service presentation?

A. Relevancy Value

B. Economic Value

C. Perceived Value

D. Market Value

E. Social Value

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Answer #1

D)Market Value

-attractive assortment

-economy of scope effectiveness

-product/service presentation (known as a market/distribution strategy)

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