Question

2. Why is conveying the need to imbue the new employee with a sense of the mission, vision, and values of an organization important?

Answer 1

It is very important to convey the need to imbue new employees with sense of vision, mission, and values of the organization. Vision, mission, and organisational values makeup an important messages which needs to be spread throughout the organization. Any new employee who joins the organization must feel a part of it. Knowing organizational values inspires the new employees to contribute in the right direction and make a positive difference. The importance of this message is totally wasted if employees do not know about this. It is important to make the new employees understand about the purpose of the company. This helps in streamlining their activities towards achieving a common organizational goal.

There are number of benefit of communicating and inspiring new employees with sense of vision, mission, and values of the organization. It gives a boost to employee engagement. According to several research studies around 75% of employees feel engaged when working for a purpose driven company compared to only 25% of employees working for a non purpose driven company. Employees who understand the purpose and message of the organization are efficient and productive. This leads to greater customer satisfaction. When employees feel connected with mission and vision of an organisation it gets reflected in their trust for the employer. It also helps in creation of a strong employer brand. People want to work with the company which is purpose driven and engages their employees to achieve a common set of objectives and goals. Therefore, it is important to inspire new employees with sense of vision, mission, and values of the organization.