A no personal form of presenting information regarding a product is
a) advertising
b) salesmanship
c) personal selling
d) sales promotion
Advertisement is the correct answer .An advertisement, otherwise known as an advert or ad, is generally considered a public communication that promotes a product, service, brand or event. To some the definition can be even broader than that, extending to any paid communication designed to inform or influence.
The service of salesman is needed in a) sales promotionb) publicity c) personal selling d) none of these
Which of the following is not included in the sales promotion technique a) coupon b) samples c) fairs and exhibitionsd) personal selling
Marketing starts from a) advertising the productb) personal sellingc) identification of customer needs d) none of these
88. Which of the following elements of the marketing communications mix refers to any paid form of non-personal presentation and promotion of ideas, goods, or services by an identified sponsor via print, broadcast, network, electronic, and display media? a. advertising b. personal selling c. sales promotion d. direct marketing e. public relations Answer: 89. Which of the following elements of the marketing communications mix involves a variety of short-term incentives to encourage trial or purchase of a product or service?...
Because dishwashers are in the maturity stage of their product life cycle, which promotional mix element should NOT be emphasized in the marketing of this product? a Reminder advertising b. Sales promotion Public relations d. Personal selling e Persuasive advertising
____ is an example of consumer promotion. a) Advertising b) Channel promotion c) Personal selling d) Product development Explain WHY? Resource: NewShoes student manual
The marketing plan at E-Tech Systems is based on a corporate restructure which divides the company into two separate groups: (1) Commercial Systems and (2) Personal Systems. Samantha Smith was assigned responsibility for the Personal Systems group. The marketing plan, which included a sales forecast next year of $100 million, was the result of a detailed market analysis. Sales representatives would receive a 20 percent commission on sales of personal systems. Under the new organizational structure, the Personal Systems group...
Which of the following is not an element of marketing mix a) product b) price c) promotion d) possession
Q). The reinforcement of unfavorable ethnic or racial stereotypes is a legal concern directly associated with:_____ a) sales promotion b) public relations c) personal selling d) advertising
Question 4 The marketing plan at E-Tech Systems is based on a corporate restructure which divides the company into two separate groups: (1) Commercial Systems and (2) Personal Systems. Samantha Smith was assigned responsibility for the Personal Systems group. The marketing plan, which included a sales forecast next year of $100 million, was the result of a detailed market analysis. Sales representatives would receive a 20 percent commission on sales of personal systems. Under the new organizational structure, the Personal...