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We have discussed five Google Ads campaign types. If an advertiser wants to reach a broad...

We have discussed five Google Ads campaign types. If an advertiser wants to reach a broad audience and build awareness, which type(s) of campaigns would you consider?

A. Search Network

B. Display Network

C. Shopping

D. Video

E. Universal App

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Answer #1

If an advertiser wants to reach a broad audience and build awareness, which type(s) of campaigns would you consider?

Correct answer is "D.Video"

Video campaigns let you show video ads on their own or within other streaming video content on YouTube and across the Google Display Network.

Available video ad formats include in-stream ads, video discovery ads, non-skippable in-stream ads, outstream ads, and bumper ads. Bumper ads are a short video ad format, designed to allow you reach customers broadly and increase awareness about your brand by using a short, memorable message. Bumper ads are just 6 seconds or less, and viewers can’t skip the ad.


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