Describe Colgate Palmolive core capabilities. Based on the four criteria, what are its most valuable human resources? Explain in...
Describe Colgate Palmolive core capabilities. Based on
the four criteria, what are its most valuable human
resources? Explain in 150 words.
Homework Answers
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Colgate Palmolive has three core capabilities
- Innovation in products- Colgate is known for offering high-quality products which are widely accepted by the consumers
- Efficient production processes - Colgate products are proprietary are they manufacture it inhouse. They have advanced manufacturing capability to deliver high-quality products and efficiently handle the production mix
- Marketing- Colgate brands are strong brands created over the shoulders of strong marketing efforts. The company has a strong marketing team and big marketing budget.
Following are the most valuable human resources of Colgate Palmolive
- Marketing
- R&D
-Production
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