Question

help me and discuss one successful and one unsuccessful international company/busines in Indonesia.whyit succeed and why it fails

Answer 1

one unsuccessful international company/busines in Indonesia.

Ans-

Rakuten

The largest e-commerce from Japan, a country with one of the laziest marketing ever. Their main weapon: “we are Japanese business, behold all ye other inferior Asians!”

Clearly, they expected so much from Indonesia, and when they didn’t achieve the expectation, they pulled out. The Chinese, the Danes, the Germans knew that they need to work hard to win here. They pushed for low prices and all that lucrative loyalty rewards. While Rakuten, like every Japanese business ever, relied on their “Japanese nationality” to be viewed as an advantage and pretty much “hum drum” in their promotional efforts. Their failure in Southeast Asia kinda shows why Japan is on the decline, they are clearly no longer the once hardworking and tenacious samurais, but an aging first world nation trying to “cash in” from their outdated prestigious reputation that no longer possess the spirit to compete.

one successful international company/busines in Indonesia.

Ans-"Reliance"

Reliance was founded in 2003 as a truly Indonesian company, attuned to the unique diversity of Indonesia’s population and economy. From the start, Reliance recognized that the real opportunity lay in the emergence of a new middle class, and in the power of small and medium-sized enterprises. Today, Reliance remains an independent Group and has significant backing from global investors who value the company’s ability to tap the great Indonesian opportunity.