Answer: 3rd option
4 P’s are product, price, place, and promotion. The way of selling products in the market is the decision through “place”. The product could be sold through retail store, departmental store, etc. The company has to take the decision based on own financial capacity and market choice.
QUESTION 10 One of the 4 Ps is "Place." It includes decisions about how to place...
One example of storytelling includes details about a brand's humble origins and how it defied the odds to succeed. Which one relates to this example? A. Underdog brand biography B. Anthropomorphism C. Reader-response theory D. brand resonance E. Dopplegäänger brand image
I chose Adidas! Pick a tangible product that you are interested in and prepare a report on the Marketing Mix actually used for that product. Discuss this product in a single report describing Product, Place, Promotion, and Price. Divide the report into four sections and devote at least one page to each section. 1. Product This section is the heart of the marketing mix and should describe the product offering and product strategy. The product includes not only the physical...
Pick a good or a service that you are interested in and prepare a report on the Marketing Mix actually used for that product. You are required to choose a product by brand name. You may choose a well-known name like Tommy Hilfiger, Nike, and Coke or a lesser-known brand such as Louisville Slugger, Peavey, or Furby. It can be a familiar product such as a soft drink, automobile, backpack, a piece of sports equipment or a computer; or one...
Pick a good or a service that you are interested in and prepare a report on the Marketing Mix actually used for that product. You are required to choose a product by brand name. You may choose a well-known name like Tommy Hilfiger, Nike, and Coke or a lesser-known brand such as Louisville Slugger, Peavey, or Furby. It can be a familiar product such as a soft drink, automobile, backpack, a piece of sports equipment or a computer; or one...
QUESTION ONE Conflict is sometimes misunderstood and interpreted wrongly by conflict managers and leaders of organizations. With appropriate examples, critically examine the misconceptions about conflict in organizations (40 marks) QUESTION TWO Using your place of work or any organization you are familiar with; discuss how the arrangement of work or the job design in your organisations can result in conflicts. (30 marks) QUESTION THREE Conflict is defined by various scholars with different perspectives. Some argue that it has negative consequences...
Case 2.2-Baskin-Robbins: Can It Bask in the Good 'Ole Days? QUESTIONS ARE AT THE BOTTOM CASE: BASKIN-ROBBINS Can it bask in the good ‘ole days? It was early December 2003, and Baskin-Robbins Brand Officer Ken Kimmel had just returned from lunch. To his surprise, his walk from the parking lot to the Randolph, MA headquarters building had quickly turned into a sprint. Kimmel was trying to avoid the chilly effects of a Nor’easter that was whipping most of New England...
The short descriptions that follow provide information about two different companies. In each case, there is at least one major problem with the way the company is currently approaching the new product development process. Read and evaluate each statement carefully, and then explain: a) your diagnosis of the problem, and b) your recommendation for what the company should do as a substitute for what is described in the case situation. Assurance Drug Company has developed a promising new nonprescription tablet...
Question 14 4 pts Which of the following is true about the length of a survey o 1 to 2 minutes is best O 5 to 10 minutes is best Duration doesn't matter to respondents taking a survey o longer than 20 minutes is best Question 15 4 pts In the food truck simulation, which of the following was NOT true: using a food cart allowed one to test variables combinations in less time than a food truck (one day...
those pictures are for the one question, please answer all of them. Thanks! eBook Each year Forbes ranks the world's most valuable brands. A portion of the data for 82 of the brands in the 2013 Forbes list is shown in Table 2.12 (Forbes website, February, 2014), The data set includes the following varlables: The name of the brand The type of Industry assoclated with the brand, labeled Automotive & LuxuryY, Consumer Packaged Goods, Financial Services, Other, Technology A measure...
A report about how American college students manage their finances includes data from a survey of college students. Each person in a representative sample of 793 college students was asked if they had one or more credit cards and if so, whether they paid their balance in full each month. There were 500 who paid in full each month. For this sample of 500 students, the sample mean credit card balance was reported to be $825. The sample standard deviation...