Write a memo about the expansion opportunity for which you will request funding for Nordstrom, Inc
To: The Chief Executive Officer
From: Manager-Expansion & Marketing
Subject: Expansion opportunities for Nordstrom Inc.
Date: 07/01/2019
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Dear Sir,
I would like to say that their are growing trends among the consumers in different markets that create an ideal opportunity of expansion for Nordstrom Inc. Further I would like to say that:
1. Economy of BRICS nations are growing well, contributing to the higher purchasing power of the consumers and they can easily fit as the target audience for our organization Nordstrom Inc.
2. There is a growing trend of organized retailing among the consumers in newer growing market and people like shopping of branded products . It makes an ideal opportunity for expansion for Nordstrom Inc.
3. The organization Nordstrom Inc. should go for the entry strategy of franchisee or setting up few dedicated stores as well so that market can be tested.
On the basis of above rationale, I would like to request for the sanctioning of funds for expansion in new markets for Nordstrom Inc..
Write a memo about the expansion opportunity for which you will request funding for Nordstrom, Inc
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