Consumer Behavior in business - Please reply with a few
paragraphs
How and why do you think products acquire meaning to consumers?
Can you see any potential negative consequences to marketing attempts to encourage purchases of products consumers don’t need?
Do marketers create needs?
Answering the first question a HOMEWORKLIB policy
Que: How and why do you think products acquire meaning to consumers?
Answer: Products make meaning to customers in the following ways:
1. Products impart a sense of belonging to the customers as they come in customised form and suit the customer needs. A customer may purchase his favourite shade, colour, style and brand of product.
2. The sense of belonging need of a person (Maslow's theory) is an important factor while marketing the product or delivering service. This makes the product do better and attach itself with the personality of the customer.
3. By becoming a returning customer, people keep on trying and attract other people to the product. This makes the product a brand and people like to display themselves as a long patron of the brand.
4. Many times the products and their after sales service are so good that customers are happy and satisfied. This solves many problems of customer and they attach meaning to the product.
Consumer Behavior in business - Please reply with a few paragraphs How and why do you...
please help with all questions Consumer behavior draws on a number of different disciplines, including _____, which allows consumer researchers to understand how culture and subculture affect consumer behavior, as well as cross-cultural differences in consumer behavior. a. Economics b. Psychology c. Social psychology d. Sociology e. Anthropology Delta Airlines targets four distinct segments: coach passengers, premium economy passengers, business class, and first class passengers. The airline targets each segment separately with a marketing mix tailored to each segment....
please respond to the question(s) below. Length: 1-2 Paragraphs Do you think public opinion about LGBTQ behavior and issues has become more positive over the past few decades?
After reviewing Chapter 6 on Consumer Behavior you should realize that consumers do indeed go through a series of steps when they buy something, and marketers try to take advantage of that knowledge. So you should be ready for our fourth discussion topic: Two very common influences with consumers are social factors and situational factors. What I would like you to do is to give and example of each and suggest how a marketer might take advantage of this. Examples...
1. Do you think that there should be limitations on advertising by the government? Explain your answer. Identify and explain at least two regulations on advertising. 2. Late night direct response advertising (or infomercials) use a long advertising format to persuade people to purchase various forms of exercise equipment, diet products, household products, self-improvement products, and so on. These products are often associated with a special offer and even a finance plan of several payments. It could be argued that...
I need a summary and your thought about this article How to Put Ethics in E-Business. Although the growth of e-commerce continues to provide businesses with more opportunities, the e-commerce industry faces many of the same ethical issues as traditional brick-and-mortar businesses. A key advantage of conducting e-business is that it gives small businesses access to a broader consumer market so they can compete with larger businesses. However, it’s up to the business owner to let customers know that a...
Give two separate opinions The marketing concept is a philosophy which bases a business' success on the wants, needs, and satisfaction of their consumer base (Finch, 2012, 1.1.) This philosophy places consumers at the forefront of the money-making aspect of a business. Without proper marketing, a business will miss out on a lot of profit. Marketing is a great way for a business to build notoriety among consumers. By taking into account the feedback they receive from their past consumer's,...
Consumer Behavior Decision Making Process 1.Think about the new bicycle you are developing in the simulation and answer the following questions: a. What type of decision-making type should be associated with your product and why? (i.e., extended, limited, etc.). b. How can this decision-making type will affect your promotional strategy? (for example, where and when to place your ads, what type of communication to use, what to emphasize in your ads, what type of individuals to use in your ads,...
1. What is a virtual world? 2. How do you see virtual worlds being used in the future? Do you think that the technology is just a trend, or something that is here to stay? Explain. 3. What are some difficulties in using a virtual world for business or professional purposes? 4. Do you seen any major benefits (or not) in using virtual worlds for marketing a business or its products in a virtual space compared to a web page?...
List 5 alternative on solving getting easily distracted. Do you see an obvious "combination solution" of two or more of the alternatives that you have listed that will potentially achieve an even better potential solution - why or why not? What "criterion" (factors of comparison) do you think make the most sense to compare the alternatives against in order to arrive at the best solution. Examples of positive (direct) criterion include effectiveness, feasibility, profitability, efficiency and fun. Examples of negative...
Need help answering marketing questions. Which statement best defines a market? - organizations with products that satisfy people’s needs and wants. - people with a need and a want for a product. - people with the desire and ability to buy a product. - People with the desire and the need for a product. 2. The Detroit Institute of Art (DIA) creates a series of ads featuring upcoming exhibits. Frank, after seeing the ads, spent several days at the DIA...