While business to business marketing (B2B) focuses on selling products or services to other businesses/companies, B2C...

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While business to business marketing (B2B) focuses on selling products or services to other businesses/companies, B2C is conc

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Answer #1

B2C is concerned with selling to end consumer (or end user). It is also callled retail selling while B2B is called as institutional selling.

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While business to business marketing (B2B) focuses on selling products or services to other businesses/companies, B2C...

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