Question

A Canadian grocery store chain has just acquire another chain of grocery stores with different target...

A Canadian grocery store chain has just acquire another chain of grocery stores with different target customers from the first. Before reviewing its new product distribution policy, following this acquisition, the chain of stores appointed an analyst to study the markets represented by urban agglomerations whose populations are located between 23,000 and 110,000 inhabitants. To do this, we analyze the data relating to a sample of 49 branches of the chain. The variables on which the information collected relates are:
• VNT, the branch's annual sales volume in thousands of $ for the previous year;
• POP, the estimated population in thousands of inhabitants of the urban agglomeration served by the branch during the previous year;

• NBM, the number of stores, of the same type as those of the chain studied, in operation for a year in the urban area served by the branch (this number includes the branch).

Branches

VNT

POP

NBM

S1

4 197

89,5

8

S2

4 622

92,6

8

S3

4 721

96,3

8

S4

6 817

98,4

7

S5

6 747

99,5

7

S6

4 830

25,4

2

S7

3 490

27,3

3

S8

3 785

30,4

3

S9

2 785

33,6

4

S10

5 608

36,0

3

S11

4 753

75,9

7

S12

6 516

77,0

5

S13

7 552

81,3

5

S14

5 166

86,2

7

S15

4 652

87,5

8

S16

4 021

39,2

4

S17.

7 509

42,9

3

S18

5 750

43,6

4

S19

5 750

47,2

4

S20

2 370

47,7

6

S21

3 490

65,7

7

S22

8 759

66,3

4

S23

3 325

69,2

7

S24

7 583

71,1

5

S25

6 247

71,4

5

S26

3 170

62,4

6

S27

8 406

63,4

4

S28

3 915

64,9

7

S29

3 323

65,5

7

S30

4 892

50,2

5

S31

9 692

51,5

3

S32

3 800

52,1

5

S33

4 896

65,1

5

S34

7 612

61,1

4

S35

6 737

99,5

7

S36

4 820

25,4

2

S37

3 480

27,3

3

S38

3 775

30,4

3

S39

2 775

33,6

4

S40

5 600

36

3

S41

4 743

75,9

7

S42

6 507

77

5

S43

7 542

81,3

5

S44

5 146

86,2

7

S45

4 642

87,5

8

S46

4 011

39,2

4

S47

7 500

42,9

3

S48

5 740

43,6

4

S49

5 750

47,2

4

After rejecting the first model tested, the analyst tries a second in which the sales volume of a branch is explained by potential customers that it serves, which he defines as the estimated population of the agglomeration served divided by the number of stores of the same type as the chain studied for this city. It is therefore necessary to define a new variable POPL = POP/ NBM and to postulate model 2: VNT = b0 + b1 POPL. With Excel's Graphical Assistant, draw the point cloud by taking as x-axis (X) the variable "POPL" and as y-axis (Y) the variable "VNT

Does the new point cloud suggest a linear connection between these two variables: VNT and POPL? Explain

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Answer #1

According to,

model 2: VNT = b0 + b1 POPL. With Excel's Graphical Assistant, draw the point cloud by taking as x-axis (X) the variable "POPL" and as y-axis (Y) the variable "VNT

I made a graph on excel and it looks like that

1600330113820_image.png

So, its clear that its not a linear connection.

Again to prove that its not a linear connection, I made a second attempt. In this try, with the help of the POPL and VNT data we try to find the B1 and B0 (from: VNT = b0 + b1 POPL)

If the b0 and b1 found to be constant for the all given data then its concluded that VNT and POPL has a linear connection.

Formula for b1 and b0 are as follows..

(b1)1 ={(VNT)2 - (VNT)1} / { (POPL)2- (POPL)1)}

(b0)1 = (VNT)1 - {(b1)1*(POPL)1}

Branches POP (in thousand) NBM POPL VNT (thousands of $) B1 B0
s1 895 8 112 4197 110 -8073
S2 926 8 116 4622 21 2144
S3 963 8 120 4721 104 -7772
S4 984 7 141 6817 -45 13079
S5 995 7 142 6747 127 -11247
S6 254 2 127 4830 37 103
S7 273 3 91 3490 29 892
S8 304 3 101 3785 58 -2061
S9 336 4 84 2785 78 -3802
S10 360 3 120 5608 74 -3259
S11 759 7 108 4753 39 558
S12 770 5 154 6516 120 -12036
S13 813 5 163 7552 60 -2281
S14 862 7 123 5166 37 569
S15 875 8 109 4652 55 -1415
S16 392 4 98 4021 78 -3575
S17. 429 3 143 7509 52 111
S18 436 4 109 5750 0 5750
S19 472 4 118 5750 88 -4609
S20 477 6 80 2370 78 -3832
S21 657 7 94 3490 73 -3389
S22 663 4 166 8759 81 -4706
S23 692 7 99 3325 98 -6387
S24 711 5 142 7583 -2227 324215
S25 714 5 143 6247 79 -5078
S26 624 6 104 3170 96 -6822
S27 634 4 159 8406 68 -2414
S28 649 7 93 3915 -691 67950
S29 655 7 94 3323 230 -18177
S30 502 5 100 4892 67 -1870
S31 515 3 172 9692 87 -5300
S32 521 5 104 3800 42 -592
S33 651 5 130 4896 120 -10786
S34 611 4 153 7612 82 -4989
S35 995 7 142 6737 127 -11257
S36 254 2 127 4820 37 93
S37 273 3 91 3480 29 882
S38 304 3 101 3775 58 -2071
S39 336 4 84 2775 78 -3817
S40 360 3 120 5600 74 -3287
S41 759 7 108 4743 39 546
S42 770 5 154 6507 120 -12027
S43 813 5 163 7542 61 -2332
S44 862 7 123 5146 37 638
S45 875 8 109 4642 55 -1425
S46 392 4 98 4011 78 -3587
S47 429 3 143 7500 52 98
S48 436 4 109 5740 1 5619
S49 472 4 118 5750 49 0

I found that b0 and b1 from the S1 branch to S49 branch are not constant and varies too much.

Hence proved that two variable VNT and POPL are not in linear conncetion.

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