Question

Imagine you work for a company's marketing department and your job is to work on creating an advertisement for a product. Create a subliminal message Provide brief background of company and what your ate advertising and what the message is? (points) How would you convey the subliminal message? (5 points) -Drawings are encouraged and be creative!

Answer 1

We are a company that manufactures and sells watches. The company wants to introduce a new watch into the market and market it to the right audience. Since it's a sports watch, the main targeted consumers are sports and fitness enthusiasts.

The message for the advertising will be "Move with the time". It is a message depicting the fast-paced lives of urban professionals and the ads will feature the same too.

Subliminal message refers to a message in the advertising of the product which is not noticed by the conscious mind. But the subconscious mind pays attention to it and gets influcned by it. The subliminal message of the watch can be sent by giving the watch samples to some social media influencers who are fitness enthusiasts. For a fee, they will be asked to wear it in some of their psosts.

Although they won't be directly marketing the product, the subliminal message will get the attention of their followers.