Question

Has social media created the Global village? Discuss the opportunities and challenges that Social Media presents.

Please use two citations, thank you!

Answer 1

When in need of information, or when conducting a research, a trip to equipped libraries or request that information through regular mail would be required. With internet access and technology, individuals can download important information with no stress. The social media has become an integral part of modern society.

In our economy the social media has affected different sectors. They are adding yet another layer of information to existing new sources in the field of journalism. One major way is how the social media has changed the way journalistic news sources have changed. It has helped them gather more news story materials, and has also provided access to a wider range of voices that can tell their own stories and opinions on the subject.

Effective use of social media can provide your business with great opportunities but will require some thought and planning. Moving with fast-paced online technology developments can help improve your brand, boost your profile and possibly even win new business. Nevertheless, you need a healthy perspective on what your business can put into social media, and what to expect in return is realistic.

Social media can be a cost-effective and effective way to launch a marketing campaign, with a major impact from minimal investment. Your social media strategy should include a smart mix of engaging content, and a friendly and responsive' persona' can grow a focused community that is interested in your product / service / brand and can recommend your business to others.

Citation- Book on social media marketing- Andrew Mcarthy

Content Marketing- Joe Pulizzi